I can’t speak for other Gen Z’ers but prior to Kamala Harris becoming the Democrat candidate for POTUS, my Gen Z daughter had no interest in voting. She wasn’t even registered.

Then the other day Harris created a TikTok account and everything changed. My Gen Z daughter began following Harris on TikTok and registered to vote, all in the same day.

If you think about it, Harris is pretty clever for joining TikTok and getting the attention of Gen Z. She certainly got the attention of my Gen Z daughter.