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Tag: Cracker Barrel

What’s In A Logo?

What’s In A Logo?

August 30, 2025 by MichelleMcHatton

Recently Cracker Barrel made headlines when they decided to change their logo.

Of course, MAGA asses were up in arms over the change because an old white feller leaning up against a barrel is sacred and if you take that away, well, something’s wrong with the world.

So, like the wimps they are, Cracker Barrel caved, and no sooner did they change their logo, they brought the old feller back.

Personally, I could give two shits about their damn logo, with or without the old fart. In the many times I’ve visited a Cracker Barrel establishment, I’ve never even noticed the logo. In fact, they could do completely without a logo and I couldn’t care less.

The logo is not what gets me to eat at Cracker Barrel. It’s the goddamn food. Shocking, I know. The only other reason I go there is for their shop. Because they do have some nice decor and great tote bags that you really can’t find anywhere else. So they have that going for them at least.

If there is one thing Cracker Barrel wanted to change, and I understand they still plan to do, is the decor of their dining rooms. Eating among tacky wall hangings makes the place feel really “old”. We always joke that the place looks like it was decorated by the guys from “American Pickers”.

So, my advice to Cracker Barrel: Keep the fireplace. Keep the food and the shop. Replace the tacky decor with designs or classy paintings (you know, stuff MAGA won’t like or get) and then you’ll have an improvement. Oh, and lower your prices. Because before Covid two could eat there for $25 or less and get quite a lot of food. Now it’s more than $25 and you took away a side offering and sometimes we get biscuits and sometimes we don’t. Could do without the corn muffins.

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